A strong online presence is crucial to the success of your business. Search engine optimisation (SEO) services can help you achieve this by improving your website's search engine ranking. However, you should know a few things before investing in SEO services. Here are some frequently asked questions about search engine optimisation.
What Is Search Engine Optimisation?
Search engine optimisation, or SEO, is the process of improving the visibility and ranking of a website or web page in search engine results pages (SERPs).
Not that many years ago, most people would access the Internet via a desktop computer. A lot has changed since then, of course, and many people will now get online using smaller laptops, tablets and smartphones instead. If you have a virtual business of any kind, you need to make sure that your website is well thought out and that it renders well on screens of all sizes and shapes. In the industry, this is known as being "
It's one thing to put something out there on social media and see how it performs, but it's another thing entirely to know how people respond to it, why they respond that way and how you can use this information to create better content in future. A full-service digital marketing agency understands how people interact with brands online and will be able to guide you through this process in order to improve your results over time.